Zayru Debuts Striking Menswear Collection at Jogja Fashion Week 2022 #2
Throwback to Jogja Fashion Week 2022 at JEC Yogyakarta! Zayru proudly showcased a powerful menswear collection in collaboration with Asmat Pro. We brought local heritage to life, merging bold traditional handwoven textiles with contemporary, dark-toned urban streetwear.
The Runway Milestone: Zayru at Jogja Fashion Week 2022 (JEC Yogyakarta)
In 2022, Zayru reached a significant milestone by stepping onto the grand runway of Jogja Fashion Week (JFW), held at the prominent Jogja Expo Center (JEC) in Yogyakarta.
The showcase featured a compelling collection of menswear worn by professional talents from Asmat Pro, walking alongside the designer who was presented with a celebratory bouquet.
The collection centers on dark, commanding tones—primarily deep blacks—accented expertly with striking traditional handwoven textiles, structured ikat patterns, and heritage stripes. The lineup brilliantly demonstrates Zayru's versatile approach to modern cultural wear through diverse silhouettes:
- The Structured Heritage Blazers: Outerwear pieces featuring sharp tailoring, elevated by asymmetric traditional panels across the shoulders, lapels, and hemlines.
- The Bold Ikat Statement: Short-sleeved shirts completely highlighted by intricate, high-contrast cultural motifs that command attention on the runway.
- The Relaxed Urban Cardigans: Lightweight, open-front kimonos and draped outers that effortlessly combine monochrome geo-patterns with casual t-shirts, creating the ultimate smart-casual look for the modern gentleman.
The Verdict: Zayru’s presentation at JFW 2022 firmly established the brand’s footprint in the national fashion industry. By reimagining traditional weaves into highly wearable, bold, and masculine urban silhouettes, Zayru successfully brought local heritage into the spotlight of contemporary fashion.